It’s been a wild week. As part of my work with Canadian Red Cross, our teams have been working around the clock since last Thursday to respond to severe flooding in southern Alberta. For myself and the rest of the social media team the response takes place online as we launch our social media response to the disaster. Sometimes I think about my work with the Red Cross and how incredibly rewarding it is and I can’t believe my own life. My work is actually making a difference – and not just to other people who work in social media.
Today, we’re celebrating Canada Day with a big old Canadian milestone. Thanks to the support of the Twitter Canada team #AlbertaFloodRelief is the top trending topic on Twitter today!
In addition to @redcrosscanada becoming a verified account on Twitter this week, it’s been a pretty amazing week for the Red Cross in social media. Thank you to the group of amazing digital volunteers that are helping us respond to the thousands of tweets and mentions every day and for all of your support!
— Canadian Red Cross (@redcrosscanada) July 1, 2013