Facebook Firsts

This morning Facebook reached an important milestone in their development, at a critical time, in my opinion as confidence in Facebook’s strength as a publicly funded company has rapidly declined.

Today marks 1 billion monthly active usersΒ (not just registered users) on the popular social networking platform and to celebrate, Mark Zuckerberg posted the following on his Timeline:

This morning, there are more than one billion people using Facebook actively each month.

If you’re reading this: thank you for giving me and my little team the honor of serving you.

Helping a billion people connect is amazing, humbling and by far the thing I am most proud of in my life.

I am committed to working every day to make Facebook better for you, and hopefully together one day we will be able to connect the rest of the world too.

Despite my own concerns with Facebook privacy (which, to be fair, are about privacy online in general and not limited to the Facebook platform itself), I really am kind of a Zuckerberg fangirl. He took a small idea and what could have remained a post-secondary level exclusive social network and has scaled that to this tremendous level. Is he a charismatic leader and the charming CEO Facebook arguably needs? No. But is he a computer science programming nerd trying to run one of the world’s most high profile companies and doing a pretty damn good job at it? I think so!

What really piqued my interest about this milestone is the timed release of Facebook’s first “brand video” this morning.

I thought the video was really underwhelming, especially for two important milestones (1 billion and first brand video). What are your thoughts?Β 

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1 Comment

  1. October 4, 2012 / 10:59 am

    I agree that the video is somewhat underwhelming. The biggest issue though is with their “billion active users” claim. They recently admitted to a significant portion of users being fake accounts that they are trying to delete. Do they really have a billion real active users, or a billion active users that includes millions of spam accounts. The keyword would seem to be “active” but spammers can be active too.

    I can’t even count the number of times I have been messaged by random mysterious “women” that are surely spammers on FB.

    Great post Jamie-leigh!